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Australia’s New Guidelines on Facial Recognition Technology and Privacy in Retail

Australia’s OAIC has issued new guidelines to address privacy concerns regarding facial recognition technology in retail settings. The guidance differentiates between facial verification and identification, emphasizing the necessity of consent, transparency, and bias prevention. With a recent ruling against Bunnings for privacy violations, the guidelines stress the proportional use of FRT and the importance of…

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New Guidance on Facial Recognition Technology Aims to Enhance Privacy in Australian Retail

The OAIC has introduced guidelines on facial recognition technology in retail, emphasizing privacy protections, necessity, informed consent, and governance. The guidelines delineate between facial verification and identification, urging organizations to assess privacy risks and ensure compliance with the Privacy Act. The recent Bunnings case highlights the consequences of inadequate privacy measures, reinforcing the need for…

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