Petnow to Unveil Advanced Pet Biometric Identification App at CEATEC 2024

Petnow Inc. will launch the Japanese version of its Petnow app at CEATEC 2024, showcasing its biometric identification technology that allows pet owners to easily identify their pets using unique biological patterns. The app also includes features for tracking lost pets and has garnered several prestigious awards since its founding in 2018.

Petnow Inc., a prominent innovator in pet biometric identification, is set to launch a Japanese version of its highly acclaimed Petnow app at CEATEC 2024, scheduled for October 15-18 at Makuhari Messe in Chiba, Japan. This app leverages cutting-edge biometric technology to allow pet owners to identify their dogs and cats by capturing unique biometric markers, including a dog’s nose print or a cat’s facial features. Additionally, the app incorporates a valuable location-based service designed to assist owners in tracking and reuniting with lost pets. Established in 2018, Petnow has pioneered significant advancements in AI-driven biometric technology tailored for pets. Its innovations have garnered several prestigious awards, including the CES 2022 Innovation Award, the SuperZoo NPS Award in 2023, and the iF Design Award in 2024. Central to Petnow’s offerings is their biometric identification system, which enables pet owners to rapidly and accurately identify their pets through their distinctive biometric attributes. Pet owners can utilize their smartphones to capture these unique identifiers, facilitating swift identification when needed. Furthermore, the app includes a lost-and-found feature that uses the owner’s geographical location to present sightings of missing pets on an interactive map. The application employs AI to analyze these reports, providing alerts to users when pets that fit the reported description are located nearby. Petnow’s solution represents a revolutionary alternative to conventional microchip implants, traditionally used for pet identification. Unlike microchips, which necessitate surgical insertion and depend on specialized scanning tools, Petnow’s technology is non-invasive and comfortable for the animal. This approach is particularly advantageous for pets, such as cats, which are not always mandated to be microchipped. In France, Petnow has collaborated with the national animal registration entity I-CAD and is currently exploring the possibility of field tests to evaluate the app’s effectiveness within a national pet registration framework. “In Japan, where microchipping became mandatory for pets in 2022, there is significant interest in the Petnow app, especially for pets that fall outside the mandatory registration, such as older pets. We also expect the app to be highly beneficial for cat owners, given the app’s industry-leading accuracy in feline biometric identification,” said Junho Lim, CEO of Petnow.

Pet biometric identification technology has emerged as a transformative tool for pet owners, providing a non-invasive, efficient alternative to traditional identification methods like microchipping. This application of advanced AI and biometric analysis enables quick recognition and tracking of pets using their unique physical traits. Given the increasing regulatory requirements for pet identification in various countries, such as Japan’s mandatory microchipping, the relevance and necessity of technologies like the Petnow app continue to grow. Petnow’s technology fulfills these needs while offering added features like location tracking and lost pet reports, enhancing pet safety and owner peace of mind.

Petnow’s introduction of its biometric identification technology at CEATEC 2024 marks a significant advancement in pet identification solutions. With its non-invasive methods, superior identification capabilities, and added functionality for tracking lost pets, the Petnow app promises to enhance the pet owner experience globally, particularly in regions where microchipping is mandated. As the company seeks to broaden its market presence, its collaboration with national organizations and the accolades it has received underscore its innovation in the pet care sector.

Original Source: www.prnewswire.com

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